The growing worldwide success of Geneva Musical Instruments has been significantly enhanced with the news that the company has appointed GBA — Geneva Brass Australasia, as their Australasian importer and distributor.

Outstanding sales

GBA Director, Rosie King told 4BR: "GBA commenced its Geneva networking campaign with an east coast road trip that has already achieved outstanding sales of Geneva’s ‘Symphony’ range, from as far North as Cairns in Queensland to as far south as Hobart in Tasmania."

As with its market leading approach to customer service pioneered in the UK, GBA will also travel directly to bands to enable them to experience the full range of Geneva brass instruments — throughout Australia and New Zealand, at the convenience of the players themselves.

Personal service

Rosie added: "GBA’s first East Coast road trip in August covered over 4,000 kilometres and was an exciting opportunity to provide a more personal service to our new Geneva clients.

We are now planning our first Asia Pacific promotional tour to also launch Geneva’s Academy student range further afield as part of the GAP — Global Academy Project linked with Geneva Instruments emphasis on education."

GBA will also travel directly to bands to enable them to experience the full range of Geneva brass instruments — throughout Australia and New Zealand, at the convenience of the players themselvesGBA

Direct contact

Brass Bands and brass players in Australasia who are interested in connecting with Geneva Brass Australasia can make direct contact with GBA by emailing:

info@genevabrassaustralasia.com or by facebook – genevabrassaustralasia