Advert: Denis Wick

8-Sep-2008
Denis Wick Products receives award from EFTA.

Denis Wick Products, the UK's leading manufacturer of brass instrument accessories, has been highly commended for its new packaging in the EFTA (the European Flexographic Technical Association) 2008 awards.

Complete range

The new packaging was designed to fit the complete range of Denis Wick mutes, and has to protect them in store and in transit, as well as looking good when on display in music shops.

'Some of our rivals still ship product in nothing stronger than a plastic bag; I feel that our new boxes reflect the high quality of our product'

~ Stephen Wick

Excellent protection

The sturdy boxes give excellent protection to the mutes, and are easily opened and re-closed, making them suitable for pro shops where players like to try before they buy.

Brand identity

Stephen Wick commented to 4BR: "We are very pleased with the brand identity that the new packaging projects. Some of our rivals still ship product in nothing stronger than a plastic bag; I feel that our new boxes reflect the high quality of our product."

The new packaging, in the Denis Wick brand colour of burgundy, is designed and made by Smurfitt Kappa.